CMN was ready to launch its organic, coffee-based body product line, Barista Bath & Body, into the retail market. We worked with the client to design the B3 brand with a clean, modern aesthetic. The color palette evoked coffee with deep brown tones and gave a sense of luxury with warm silvery metallic. We used rich, textural photography to create a visual feel of coffee as the key ingredient and distinguishing factor in the product line. Contemporary design elements paired with bold photography tied the materials together.
Client: Barista Bath & Body
Project Deliverables: Branding & Identity, Stationary and Print Collateral, Packaging, Website Design
Photography: Diana Sell
Agency: Zoom Creates