I am on Pinterest constantly. Because of this, I’ve noticed that some thumbnail pins that show up in my Pinterest feed have bonus descriptive info under the image. This bonus info generally appears as a favicon/logo for a brand/company, a link to the company’s website, as well as a bold article title that the image is linked from. I discovered this bonus info is actually what Pinterest calls a Rich Pin. According to the Pinterest for Developers site, Rich Pins show metadata right on the Pin itself, giving Pinners a richer experience and increasing engagement. Information in a Rich Pin is independent of the Pin description, ensuring that important information is always tied to the pin. As a now blog writer and a VERY long time Pinterest lover, I wanted to ensure my website’s pins are standing out on Pinterest and staying connected to my content. Today I’m sharing how I added Rich Pins to Pinterest with Yoast SEO plugin for WordPress.